The Bharatiya Janata Party’s Delhi unit has used a photograph of noted Tamil writer Perumal Murugan in its posters to promote a slum outrea...
The Bharatiya Janata Party’s Delhi unit has used a photograph of noted Tamil writer Perumal Murugan in its posters to promote a slum outreach campaign in the national Capital, according to images shared on social media on Monday.
Posters of the campaign, known as the Jhuggi Samman Yatra, have been put in parts of Delhi and uses Murugan’s photograph with apparently other slum dwellers. These posters were also seen at an event organised by the Delhi BJP unit in Patel Nagar on Monday, The Indian Express reported.
आज प्रातः 10 बजे जवाहर कैम्प,कीर्ति नगर इंडस्ट्रियल एरिया से प्रदेश अध्यक्ष श्री @adeshguptabjp के नेतृत्व में #JhuggiSammanYatra निकलेगी जिसका शुभारंभ प्रदेश प्रभारी श्री @PandaJay करेंगे।
— BJP Delhi (@BJP4Delhi) October 15, 2021
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●https://t.co/hRBzdtm3TK pic.twitter.com/qaSTQTSfe6
BJP President JP Nadda and Delhi unit chief Adesh Gupta had addressed the event.
After social media users pointed out the faux pas, BJP Delhi Vice President Rajan Tiwari told the newspaper that they will check with the design team on what led to the error.
Another unidentified BJP leader said that the design work for posters is usually outsourced to a private agency or handled by the party’s Information Technology team, The Indian Express reported. Though, the BJP’s senior functionaries have to approve the posters first, he added.
So @BJP4Delhi uses Award winning Tamil literature writer...