When Jack Dorsey made the sudden public announcement that he had quit as chief executive of Twitter, it was only ever going to have happen...
When Jack Dorsey made the sudden public announcement that he had quit as chief executive of Twitter, it was only ever going to have happened in one place – Twitter itself. It reminded me very much of Elon Musk’s entertaining tweet adventures, as Dorsey tossed his resignation letter onto the social media platform that he co-founded. You could imagine him sitting back to soak up the theatre of reaction and speculation that unfolded.
This is not Dorsey’s first resignation letter to Twitter – he was forced out of the CEO chair in 2008 only to return as executive chairman three years later – and no one can say for sure if it will be the last.
not sure anyone has heard but,
— jack⚡️ (@jack) November 29, 2021
I resigned from Twitter pic.twitter.com/G5tUkSSxkl
According to the email sent to Twitter staff in which he announced his latest resignation, he thinks the firm should “stand on its own, free of its founder’s influence or direction”. In the ensuing tweetstorm, after he then put the news on Twitter, he insisted it had been his decision. So what does it all add up to?
Midlife crisis
Dorsey’s move was not entirely unexpected. For more than a year, he has been under intense pressure from activist investors to accelerate Twitter’s development and improve its financial performance.
Wall Street investors have criticised Dorsey’s...