On March 17, I received a panic-stricken email from my author Poorva Joshipura. Joshipura has been the face of PETA India for many years an...

On March 17, I received a panic-stricken email from my author Poorva Joshipura. Joshipura has been the face of PETA India for many years and has just come out with her first book, For a Moment of Taste: How What You Eat Impacts Animals, the Planet and Your Health. The book, which was several years in the making, is a deep dive into the meat and dairy industry in India and the long-term impact of not being a vegetarian on health and climate change.
Joshipura wanted to know how her publishers were going to promote her book in “these absolutely bizarre and unprecedented times”. Her concerns were exacerbated by the temporary ban of flights into India from countries where the novel coronavirus has spread. An OCI card-holder living in the UK, she had planned to fly into India to promote her book in different cities, in particular Mumbai.
Poorva is one of the many authors whose books have been released at a time when the world and its economies – social, monetary, political, academic – are struggling to make sense of the novel coronavirus and the resultant pandemic of COVID-19. India, where lockdowns are taking shape in different forms across the country – a virtual...